Tag: Social media

Telr-Made Solutions for Region’s E-Commerce

Online payment company Telr is hoping to speed up the adoption of e-commerce in the region by offering merchants unique, tailor-made solutions. By Dina Al-Wakeel Sirish Kumar, the co-founder and CEO of online payment gateway Telr, said his company is working…

Marketing Software Tools

Having a tough time juggling managing customers, closing sales, and analyzing marketing campaigns? These three marketing software tools can help you target customers better to improve sales and ensure your company’s success. By Jane Hosking Hubspot Instead of interrupting customers,…

Beware the Brand Trolls

Brand trolling is making managing your online corporate identity even tougher. By Zeid Nasser For those lucky enough to have never encountered one, an Internet troll is a person who starts arguments, upsets people, and posts inflammatory messages in an…

Leveraging the Potential of LinkedIn

If used correctly, LinkedIn can be a great way to advance your business and career prospects. By Jane Hosking While most professionals have a LinkedIn profile, few are aware of the networking website’s full potential to advance their career. Maria…

How to: Build an App Ecosystem

This article appeared in the February, 2014 edition of Venture. Mobile apps obviously hold huge business potential, but how do we get Jordan to make more? By Max Marin In the last decade, the Middle East has embraced smartphones, especially in…

Full Growth for MENA Internet in 2015

These are exciting times for MENA’s online industry. Traditional sectoral investors are starting to worry about the impact of low oil prices, a potential slowdown in construction and real-estate, and eroding margins in telecom and banking. On the other hand,…

We Aren’t Charlie

If social media is any gauge of attitudes towards the brutal Charlie Hebdo attack, then most Jordanians appear to believe free speech should have its limits. By Osama Al Sharif Last month’s deadly attack by Islamist terrorists on the French…

Sweet Startup Success

This article appeared in the May, 2014 edition of Venture.   Jordanians can’t seem to get enough of the tasty homemade treats meticulously crafted by a new wave of Internet savvy startups. By Jane Hosking Three Jordanian startups have seen incredible…

Developing A Facebook Strategy

Facebook is one of the most useful tools in marketing. But is your company making the best use of it? By Jane Hosking Many companies have a Facebook presence, but according to social media consultant and trainer Khaled ElAhmad, few…

Too Little, Too Late

Too many entrepreneurs fall into the trap of releasing underwhelming products that have already missed the proverbial boat. By Robert Carroll An all too common mistake made by entrepreneurs is to create a product that’s only marginally better than its existing…