Tag: Nayef al-Fayez

Tourism Drive Reaping Results

Jordan’s struggling tourism industry appears to have begun benefiting from a package of measures introduced last year that aimed to entice first time holidaymakers to the Kingdom and win back repeat visitors, particularly from the Gulf. Thanks to its abundance…

Bringing them Back: Boosting Jordan’s Ailing Visitor Numbers

Sapped by continuing conflict in surrounding countries, Jordan’s tourism sector has seen better times. But the Kingdom’s Tourism Minister Nayef al-Fayez is leading an ambitious drive to encourage visitors to return. By Elisa Oddone In the new science fiction epic…