The annual Pikasso d’Or Awards, a competition showcasing the best creative work in out-of-home, has announced its 2018 winners. Embodying creative excellence and producing breakthrough work in the industry, the honorees were celebrated during the 17th annual ceremony on Sunday, March 3, at the Grand Hyatt Amman Hotel.
The guest list read like a “who’s who” of the industry in Jordan, and included leading advertising agencies and clients, as well as representatives from the media.
All winners were chosen by the Pikasso d’Or International Grand Jury of eight major creative and advertising professionals, with Alain Weill, an acknowledged expert in contemporary art and advertising, as President of the Jury and Andrew Rawlins as General Secretary. The jury also includes; Emad Khayyat, Creative Director at Y&R Advertising, Jordan; Nada Abi Saleh, Managing Director at Leo Burnett Beirut; Noureddine Gasmi, Chief Executive Officer at Serviced, Tunisia; George Jabbour, CEO at MCN Group Beirut; Georges Najm, Partner & Manager at Clementine, Lebanon; and Walid Trifi, Consulting and Strategy Director at Allégorie, Algeria.
For its 17thedition, 121 visuals were presented by 7 agencies and were selected according to the following categories:
- Best Use of Billboards
- Best Use of Supersize Format
- Best Use of Mall Advertising
- Best Use of Digital Out-of-Home
2018 TABLE OF RESULTS
|PIKASSO GOLD||JORDAN TELECOMMUNICATIONS COMPANY | ORANGE||TEAM Y&R|
|PIKASSO SILVER||JORDAN COMMERCIAL BANK||CHEIL WORLDWIDE LEVANT|
|PIKASSO BRONZE||AMMAN ROTANA||ADPRO COMMUNICATIONS|
|MALL GOLD||ARCO | DNA||PHENOMENA COMMUNICATIONS|
|MALL SILVER||EXCELLENT GUM||J.WALTER THOMPSON|
|DIGITAL GOLD||JORDAN COMMERCIAL BANK||CHEIL WORLDWIDE LEVANT|
|DIGITAL SILVER||JORDAN COMMERCIAL BANK||CHEIL WORLDWIDE LEVANT|
Lebanon & Iraq Chapters for 2018 were held in Beirut on Thursday, February 28th, 2019 at the Music Hall, The Pikasso d’Or will be held in Algiers on Tuesday, March 19th, 2019 at the Holiday Inn Hotel,and finally the Pikasso d’Or Tunis Chapter for 2018 will be held on Thursday, March 21st, 2019 at the Sheraton Tunis Hotel.
The complete list of winners and finalists can be found at www.Pikasso.com